You'll see 'cold-pressed' on every PawStrong pack. It's not a buzzword. It's the reason our chews can do what they do. Here's what it means and why it matters for your dog.
The short version
Most tablets and many baked treats are made using high heat. Heat is quick and cheap, but it damages the delicate things that make a supplement work - vitamins, live cultures, natural oils and functional botanicals. We cold-press instead: a gentler, lower-heat process that protects those ingredients so they reach your dog intact.
What that means for your dog
• Protected nutrients. Delicate vitamins, probiotics and functional actives survive the process instead of being cooked away.
• Better absorption. Cold pressing preserves natural oils and heat-sensitive nutrients that support effective absorption, so more of the good stuff actually gets used.
• Easy to chew. Soft enough for every dog, including seniors and dogs with sensitive teeth.
• Dogs accept them. A chew taken as a reward gets eaten every day, and consistency is what makes a supplement work. A tablet spat out behind the sofa does nothing.
• Gentle on digestion. Cold-pressed chews work with your dog's natural chewing behaviour, for a gentler route into digestion.
• Reliable dosing. Each chew carries a measured amount of active ingredients, so there's no guesswork.
• Freedom to use better ingredients. Cold pressing lets us include fish oils, botanicals and delicate compounds that tablets simply can't carry without binders, fillers or heat.
The bottom line
A supplement only works if two things are true: the good ingredients survive to your dog's bowl, and your dog actually eats them. Cold pressing is how we make sure of both.