Privacy Policy PawStrong

Website Privacy Policy

PawStrong is committed to protecting your privacy and handling your personal information responsibly. This notice explains what data we collect, how we use it, and the rights you have regarding your information.

1. Who We Are

PawStrong Ltd provides high-quality pet food and related products through our website and customer service channels. For the purposes of data protection law, PawStrong Ltd is the Data Controller of your personal information.

If you have any questions about this Privacy Policy or how your information is used, you can contact us by:
Email
Post: Unit 3, Velocity Way, Redditch, B98 7FX

2. Information We Collect

We may collect the following types of information when you interact with PawStrong:

  • Contact information: name, email address, telephone number, and postal address.

  • Account details: username, password, and any information you choose to include in your profile.

  • Order information: billing and delivery addresses, order history, and payment details (processed securely by trusted third-party providers such as Visa, Mastercard, or PayPal — PawStrong does not store full payment card details).

  • Pet information (optional): details you provide about your pets to help us recommend suitable products.

  • Communication records: messages via email, website chat, or phone (calls may be recorded for training and quality purposes).

  • Marketing preferences: consent to receive newsletters or promotional updates.

  • Website usage data: technical information such as IP address, browser type, and browsing behaviour (collected via cookies or analytics tools).

If you visit PawStrong premises (e.g. for business purposes), we may record visitor information such as your name, signature, and vehicle registration for health, safety, and security purposes.

3. How We Use Your Information

We use your personal information to:

  • Process and fulfil your orders efficiently.

  • Communicate with you about your purchases, deliveries, or enquiries.

  • Maintain internal records for accounting and compliance purposes.

  • Provide customer support and respond to feedback or complaints.

  • Improve our website, products, and services.

  • Send promotional emails or marketing updates (only if you’ve given consent).

  • Meet legal and regulatory obligations, including those under tax and consumer law.

We rely on several lawful bases for processing your data, including:

  • Contract: to process and deliver your order.

  • Legal obligation: to comply with laws such as HMRC record-keeping requirements.

  • Legitimate interests: to improve our services or respond to feedback.

  • Consent: when you sign up for newsletters or marketing communications.

4. Sharing Your Information

We may share your data with trusted third parties who help us operate our business, such as:

  • Delivery and courier partners.

  • Payment service providers.

  • IT and website maintenance providers.

  • Accountants and auditors.

  • Legal advisors or regulatory bodies (where required by law).

  • Marketing platforms (only where you have opted in).

We ensure that all third parties are subject to strict data protection obligations and process your data securely, only for the purposes we specify.

5. Reviews and Feedback

PawStrong welcomes customer feedback and may use a third-party service (such as Reviews.io) to collect and display reviews on our website or social media. Leaving a review is voluntary, and you can choose whether to display your name and location publicly.

6. Data Retention

We keep your personal data only for as long as necessary for the purposes for which it was collected, including satisfying legal, accounting, or reporting requirements.

  • Enquiry-only data: retained for up to 6 months if no purchase is made.

  • Order and customer account data: retained for up to 7 years to comply with HMRC and tax obligations.

  • Marketing and newsletter data: retained until you withdraw consent or unsubscribe.

  • Visitor information: retained for up to 12 months for health and safety purposes.

Once data is no longer required, it will be securely deleted or anonymised.

7. Data Storage and Security

Your personal information is stored securely on encrypted systems within the UK. We take appropriate technical and organisational measures to safeguard your data against loss, misuse, or unauthorised access.
PawStrong does not transfer your personal data outside the UK unless adequate protections are in place.

8. Links to Other Websites

Our website may contain links to third-party websites. Once you leave our site, we have no control over external websites and are not responsible for their privacy practices. You should review the privacy policy of any website you visit.

9. Your Data Protection Rights

Under UK data protection law, you have the following rights:

  • Right of access: to request copies of the personal data we hold about you.

  • Right to rectification: to correct inaccurate or incomplete information.

  • Right to erasure: to request that your data be deleted in certain circumstances.

  • Right to restrict processing: to ask us to limit how we use your data.

  • Right to object: to object to the processing of your data in certain cases.

  • Right to data portability: to request transfer of your data to another organisation or yourself.

You are not required to pay any fee to exercise these rights. We will respond to all valid requests within one month.

To exercise your rights, contact us at [email protected]

If you are not satisfied with our response, you may contact the Information Commissioner’s Office (ICO):
Website: www.ico.org.uk
Helpline: 0303 123 1113
Address: Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF

10. Updates to This Privacy Policy

This Privacy Policy was last updated in November 2025.
We may update it from time to time to reflect changes in our practices or legal obligations. The most recent version will always be available on the PawStrong website.